At Aurasya, we harmonize the timeless traditions of Indian craftsmanship with modern design sensibilities. Our name, inspired by the aura of Asia and the culture, perfectly reflects our mission: to bring Indian heritage to life through wearable artistry. We celebrate the originality of hand-printed designs to preserve the authentic charm and unparalleled beauty of artisanal work historically originating from Asia.
Founded by timeless fashion professionals, homemakers, and skilled artisans, Aurasya bridges the gap between Indian tradition and contemporary fashion. We pride ourselves on crafting collections that effortlessly fit into your everyday life while showcasing the incredible magic of India to the world. Our affordable, elegant, and deeply rooted designs empower you to wear your heritage with pride and share its beauty with those around you.
Our designs celebrate the authenticity of hand-printed patterns, steering clear of digital reproductions to maintain their charm and originality.
Experience the elegance of fine craftsmanship without breaking the bank.
Every piece is a tribute to India’s rich cultural heritage, blending traditional artistry with contemporary aesthetics.
Timeless designs that seamlessly fit into your modern wardrobe, offering style and practicality in every wear.
Inspired by "Aura" for Visual and "Asya" for Asia. It talks about how the different print techniques and crafts of Asia can be seen in India itself. “Aurasya” is that aura or visual representation of Asia which can be seen in India as one country. The running font displays the continuity in making the fabric and the garments as well as the unstoppable hard work of the artisans who make it all come to life keeping the ages-old traditions alive.
